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IMG's Barney Francis on AI, piracy, in-house production and navigating the future of sport broadcast
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Game plan
EVP of IMG's studio business, Barney Francis, joins the Broadcast Sport Podcast to discuss the future of the sport production and broadcast industry. The wide ranging conversation covers how tech, and particularly AI, will affect production, the changing demands of rights holders and broadcasters, stretched budgets and the effects of piracy, and plenty more.
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